EastEnders icon Danniella Westbrook plots unexpected new career which she’s ‘dying to do’
Danniella Westbrook is planning a career shift(Image: Getty Images)
Danniella Westbrook is starting a new career as a showbiz agent.
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The EastEnders legend will be launching her own management company W1 in early 2026 and a raft of celebrities have already signed up to be represented by her.
Her glittering client list includes boxers, reality stars and actors.
Danniella said: “People are always asking me for advice about the industry, so this is a natural progression for me.
“I’ve been dying to do it for years. I’ve got a real passion for it. I’m 51 now and this is something that will take me into my older years.”
Danniella is pulling out all the stops to ensure her clients get plenty of support.
Danniella in her EastEnders stint back in 2009(Image: PA)
Since starting out at just 15, the star has had plenty of turbulent times, so she knows how tough the industry can be.
She said: “I don’t think there is enough help available to people in this industry. I’ve looked at all the things that were missing when I started.
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“There will be an accountant the clients can use. We also have a therapist who is on call at all times.”
She wants to use her years of showbiz experience in her new career(Image: Getty Images)
Danniella also recently revealed that she is keen to return to reality TV, with her sights firmly set on I’m A Celebrity… Get Me Out Of Here! All Stars.
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Speaking exclusively to Daily Star in collaboration with casino.org, she told us she would “love” to do the next series of ITV All Stars.
The actress shared: “I would love to go back in now that I’m in a different place and mindset. I was a bit of a diva, a bit of a princess, very spoilt when I went in there before.
“But now I’ve gone through everything that I’ve been through, I think it’d be very different. At the end of the day, I’ve lived in my car, so why can’t I live in the jungle again?”